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A higher level
of hospitality.

Auro Hotels Services

Elevate the guest experience.
Exceed  their expectations.

We understand the support services that hotel owners and operators need because we run hotels ourselves. We’ve designed and built properties from the ground up, always paying attention to the details that will delight your guests and make life easier for you and your team.

There’s no greater feeling than taking care of other people—and no greater privilege than partnering with our owners to elevate the guest experience.


People and property. A great hotel owner needs to invest in both equally to run a great business. Our services are designed to simplify your search for the ideal property, solidify your sales and marketing plan, supply your personnel, and more.


Put Our Experience to Work

Real Estate

Our real estate team keeps a close watch on industry trends and regularly tracks market growth, sourcing new development and acquisition opportunities for our owner-partners. We ensure that every property enhances our overall portfolio, meets our parameters, and remains on strategy. This methodical approach can help guide your team from initial inception through acquisition and disposition. Our approach also helps ensure your success, just as it has resulted in continued growth for Auro Hotels for nearly 50 years.


Let Auro Hotels Light the Way

Design & Construction

Every hotel project begins with a story, and we carry that theme through into the floor plan, landscaping, interior design, dining outlets, and guest amenities. Each piece plays a part in the narrative, creating a harmonious whole and elevating the guest experience. Our expert team leads the planning, design, budgeting, procurement, construction management, and completion of complex hotel projects—always keeping the big picture at the forefront. Whether you’re looking for help with a new development, redevelopment, or conversion project, our team has the experience and know-how to bring your vision to life and guide your project to success. We get it right and done on time, every time.


6 Areas of Property Accountability

Hotel Operations

Auro has the experience and resources to make sure that your property is running smoothly and profitably. We believe there are six integral aspects of hotel operations. These include guest satisfaction, associate satisfaction, revenue generation, profit, product quality, and community involvement. In order to achieve each property’s goals, we house internal tools and resources in Human Resources, Engineering, Accounting, Purchasing, Legal, Food & Beverage, Real Estate, Design & Construction, and Sales & Marketing to best serve you.


Building Long-Term Relationships That Facilitate Revenue


When you succeed, we succeed. Our sales teams put the power of our organizational resources behind your project. Auro’s sales teams are highly-experienced, customer-oriented closers who focus on building relationships over making the quick sale. By promoting and nurturing long-term, profitable relationships, our sales team drives sustainable growth for our owners.


Strengthening Your Brand's Perception


The Auro Hotels marketing team supports sales efforts by handling brand marketing, digital strategy and integrated media efforts for your property. They are strong community-builders who work towards driving revenue, evaluating analytics and customer perceptions of the brand.


Getting You the Best Quality for the Best Value

Food & Beverage

It’s difficult for an individual hotel owner to get the best value and the best service from food and beverage companies. We leverage our size and reputation on behalf of our owner-partners to guarantee the best quality and service at the best prices. We also help hotel owners better understand trends in the hospitality industry and create dining concepts that go beyond the typical hotel bar and restaurant. Our dining concepts merge effortlessly with each hotel’s overarching story and the personality of the surrounding community.


Build a Showcase of Service & Creativity


Many hotel owners are curious about lifestyle hotel concepts but worry about operating a hotel without support from a well-recognized brand. Our Lifestyle service allows you to create a one-of-a-kind property that’s not bound by brand standards but has backing from a large hotel company. Our in-house design team can bring your vision to life, while our behind-the-scenes research, management, HR, and sales and marketing support set you up for success. Create a different kind of hotel for a different kind of guest and push design and dining concepts forward. Auro Hotels will be there with you from start to finish.


Building & Maintaining Individual Strategies

Revenue Management

Let us crunch the numbers with you. The revenue management department at Auro Hotels collaborates with hotels to build and maintain customized revenue strategies and protect your cash flow. We analyze market demand, look at historical trends, leverage our reputation to secure competitive pricing, and use models based on our insider experience to predict and maximize your revenue potential and measure your ongoing success. Our revenue managers work to ensure each hotel is growing market share and exceeding RevPAR goals.


A partner you can count on

HR & Talent Development

We handle every aspect of HR, including staffing, internal training and development, payroll, and benefits. More importantly, we work carefully to create an organization-wide ecosystem that nurtures and supports every associate. We hire people who fit our culture of caring and build those relationships, give associates real opportunities for growth, and incentivize longevity. When you partner with Auro Hotels, your associates will also enjoy the same benefits we provide to the entire company. We invest heavily in our people, and we help our people invest in their future and their families. Our comprehensive benefits package is available to any team member who works at least 30 hours a week.


Put Our Experience to Work


Engineering is a critical aspect of the hotel operation, for without, amenities and facilities would not meet the high standards of our brand beliefs. We are known for owning properties longer than our peers, and part of this longevity is owed to our Engineering department that handles such aspects as Life Safety, code compliance, facility audits, and capital projects.


We offer a flexible, collaborative partnership and a complete solution for owner-operators who care about their guests as much as we do.

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